Welcome to NOW-ism. The future is looking increasingly hard to predict. So take optimistic action and think a little more short-term. If you are an FMCG brand owner, you need to be talking to us. NOW.
Re-launching an icon in 2008
Delivering Nestlé’s biggest confectionery launch of 2008
European store window concept for 2007
Epoch
What Epoch do for global FMCG brands is all about the NOW. It’s not really about futurism or long term strategic planning. It’s much more immediate than that. It’s about stimulating people and sales. It’s about NOW.
Our place in the lifecycle of a brand is the last 5 minutes. For our clients, it’s the moment of truth. So we capture that moment, craft it, and grow brands around it. As you’d expect from a business that is creating a competitive edge, Epoch’s a pretty frantic and secretive place to be. But it’s what our clients expect and we thrive on it.
And when we’re done, we’ve turned consumers into shoppers.
Some like to call it below-the-line activation, POP, branding, packaging and so on. We like to call it short term thinking.
anthony.lucas@epochdesign.co.uk
+44 (0)1179 258790
